Naming my Business

Sassi and the Squirrel's Feather
At the local Barnes and Noble – I found my book on the shelf!

SassiNiemand began …

Photographs and sketches of book

A long long time ago, in land of make-believe … haha had you fooled didn’t I? Not a story like that  – but it did begin with writing a story.

My business name SassiNiemand, came about as a result of the first book I published for tween readers (ages 7 to 12) and her surname (last name). Sassi + Niemand.

SASSI – has a duel purpose – the first of which comes from my book (Sassi and the Squirrel’s Feather – a novel for tweens) and is an acronym which stands for:

Socks and Astrid’s Secret Service Investigations. (SASSI)

The second (going back to duel) part that influenced my choice of this as a business name falls on the fact that I am a tad sarcastic, (insert wicked laughter here) and with that comes sass right? So Sassi it was/is.

The last half of my business name is my surname (last name), Niemand – which when translated into English means Nobody.

So that’s me – A sassy (SASSI)/sarcastic Nobody! … SassiNiemand

Naming my Business
SassiNiemand Squirrel Avatar logo

Lisette Niemand

I, Lisette Niemand am the owner of SassiNiemand and author of the Chirpy Tuesday Blog. I am a freelance artist (Surface Pattern Designer) who drinks way too much coffee under the beady eyes of my office assistant (i.e. my boss, my cat). I'm indebted to Mother Nature for the inspiration I find through my photography, sketching and gardening. Most of my work can be seen here on this website. Although some designs are reserved exclusively for my portfolio, as I do like to collaborate with various companies. You can also see more of my work on instagram and LinkedIn. Please excuse any spelling or grammatical errors, I'm human! Thank you for reading my Blog post. And browsing through my website. Your support is appreciated!

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