Naming my Business
SassiNiemand began …
A long long time ago, in land of make-believe … haha had you fooled didn’t I? Not a story like that – but it did begin with writing a story.
My business name SassiNiemand, came about as a result of the first book I published for tween readers (ages 7 to 12) and her surname (last name). Sassi + Niemand.
SASSI – has a duel purpose – the first of which comes from my book (Sassi and the Squirrel’s Feather – a novel for tweens) and is an acronym which stands for:
Socks and Astrid’s Secret Service Investigations. (SASSI)
The second (going back to duel) part that influenced my choice of this as a business name falls on the fact that I am a tad sarcastic, (insert wicked laughter here) and with that comes sass right? So Sassi it was/is.
The last half of my business name is my surname (last name), Niemand – which when translated into English means Nobody.
So that’s me – A sassy (SASSI)/sarcastic Nobody! … SassiNiemand